Take Your Instagram Marketing to New Levels With This Cool Approach
Social media – you either love it or hate it. And while it seems like every week there’s a new social network that’s all the rage, very few have achieved the staying power that Facebook, Twitter and LinkedIn have achieved. The one exception to those sites is Instagram, which now has 58 times more engagement per follower than Facebook.
Instagram – with 40 billion shared images and 400 million monthly active users – is more than a photo-sharing social network tool. For brands and business owners, it’s another way to tell a story, engage with customers and distinguish yourself from the pack.
Most businesses use Instagram in the way the social network was originally designed: post a photo (enhanced with a cool filter), write a quick caption and include hashtags for searching. But there are other ways to use Instagram to enhance your business and tell a story that will get customers to check you out in a different way.